WHAT IS SAMSUNG ADS AND HOW DOES IT FIT IN THE WIDER CTV ECOSYSTEM?
We are the advertising arm of Samsung Electronics and one of the first of our kind in the New Zealand market: an Original Equipment Manufacturer (OEM) with an advanced TV advertising solution. Along with this, we also have our own free, ad-supported streaming TV (FAST) service, Samsung TV Plus. So, we can offer a truly holistic connected TV (CTV) experience for publishers, advertisers, and audiences.
Smart TVs are only getting smarter, and their role as the hub of the home will only grow in importance as audiences use them