Instagram is all about the beautiful life. Its aspirational devotees are attracted to the perfection they see in the flawlessly framed and filtered photos and videos. For most Instagram users, the carefully curated glimpses of their lives merely feed an illusion of perfection; the reality doesn't measure up. Serena Spinucci, however, is the real deal. Owner of 30.8-metre Moonen Passepartout, a fitness enthusiast and a globetrotter, the stylish Italian has a lifestyle that is utterly Instagrammable. It's no wonder that she has managed to use the social media platform to launch a successful career as an influencer (@serena.spinucci). “It all started just for fun,” she tells me, speaking front her home in Lugano, Switzerland. “Then it evolved into a real passion and a job.”
Her start in the professional world was at pretty much the opposite end of the spectrum. After she graduated with a law degree front the University of Bologna, she moved to
