Da Man

A State of Equilibrium

Breitling fans have had a great year. The new Superocean, for one, presents a contemporary take on the brand’s early divers’ watches that strikes an elegant balance between legacy and novelty.

Before that, the redesigned Navitimer became one of the most talked-about horological highlights when it came out. And driving the creative force behind these creations and more is Sylvain Berneron.

Before becoming Breitling’s Creative Director, Berneron studied fine arts in middle school and industrial design in university, before starting a career in the transportation industry with stints at BMW and Ducati. Eventually, his passion for watches prevailed, and he transitioned to watch design. When Georges Kern took over the reins of leadership at Breitling in 2017, he asked Berneron to join his team. At Breitling, Berneron built up the brand’s entire design department from scratch and, for the first time ever, internalized its design expertise. Among

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