The world of beauty and aesthetics is getting more and more competitive. As fashions, lifestyles and even standards of what’s ideal come to pass, those who want to stay in the game must learn to evolve and reinvent themselves while remaining most anchored to the needs and desires of keen consumers.
Following this pattern is the story of global industry leader Merz Aesthetics. Its humble beginnings started in 1908 when Friedrich Merz, a 24-year-old chemist in Frankfurt, Germany, set out to create a specialised pharmaceutical company that would later be known as a pioneer in various healthcare fields. In the years to come, his eponymous
