hen I first signed on to write this column, my first action (after jumping up and down and cheering) was to look at what is known in the magazine biz as a media kit. In this, explains (to potential advertisers) who you readers are. Based on extensive research, you’re avid cruisers, average age 67, 88 percent of you are boat owners, and 80 percent of you have more than two decades of boating experience. You’re clearly old enough for
