Akey achievement for the team over the last 12 months was transforming the Mitre 10 brand from DIY retailer to a trusted project partner – thanks to a new brand promise ‘With you all the way’.
This new promise has become the standard operating model and defines how the team engages with each other and across the business.
The marketing team are also heavily involved in the crossfunctional project teams that drive the business forward and support their store-level
