Jaguar World

The cat that got the cream

INTRODUCING A new model can cause all manner of headaches for a car manufacturer, with timing being everything. That applies as much to design, engineering and development as it does to announcing the new model and running out its predecessor.

So, when Jaguar announced the new all-alloy XKR at the Detroit Auto Show in January 2005, it had a job on its hands, not only to introduce the newcomer but to also keep the existing XK8 ‘X100’ on life support until the new XK went on sale.

Eight weeks after the Detroit reveal, Jaguar was back in the spotlight, this time at the Geneva Motor Show, where it pulled the wraps off the new ‘S’ derivatives of the

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