Affordable and simple: Zwift’s new smart trainer
Sep 08, 2022
2 minutes
Words Simon Smythe
Photo
Zwift
Zwift has launched its first smart trainer, the Zwift Hub. Priced at £449, including a pre-installed cassette, the global online cycling platform has decided that what the current economic climate needs is an affordable, user-friendly direct-drive trainer and not the super-sleek smartbike it was originally planning.
Zwift’s mission, it says, is to make more people more active
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