Time Magazine International Edition

HOW TO DO THE MOST GOOD

THIRTEEN YEARS AGO, WILLIAM MACASKILL FOUND HIMself standing in the aisle of a grocery store, agonizing over which breakfast cereal to buy. If he switched to a cheaper brand for a year, could he put aside enough money to save someone’s life? It wasn’t the first time he’d been gripped by this kind of angst. His life has often felt like a series of difficult choices: Should he donate even more money to charity? Should he quit academia and work in politics—even if he hated it—in the hopes of having a greater social impact? What if he moved to a different city—could he do more to help others elsewhere?

For anyone enjoying a comfortable life in a world of horrifying inequality, examining your choices closely might spark similar questions. For MacAskill, a 35-year-old Scottish philosopher who co-founded a movement dedicated to doing the most good possible, the stakes of even mundane decisions can feel especially high.

Yet when we meet on a sunny July afternoon in Oxford, he seems to have found a way to carry that load. In fact, for a man who’s spent the past few years thinking about how humanity might permanently derail its future, he’s surprisingly cheerful. He’s just returned from a week of surfing with his partner Holly Morgan on the south coast of England. After years of suffering from depression and anxiety, he now prioritizes sleep, exercise, and meditation. He enjoys swimming outdoors, playing the saxophone, and holding “fire raves” in fields with friends, dancing around a bonfire to house music until the early hours. “There are many things in my life I care about for intrinsic reasons,” he says, “not because I’ve done some 12-dimensional maths about how it contributes to the greater good.”

The greater good has been the focus of his work for more than a decade, since he helped start the effective altruism (EA) movement, which aims to use evidence and reason to find the best ways of helping others, and to put those findings into practice. EA holds that we should value all lives equally and act on that basis. It is the antithesis of the old do-gooder’s credo “Think global, act local.”

His new book, What We Owe the Future, argues we should expand the moral circle even further: if we care about people thousands of miles away, we should care about people thousands or even millions of years in the future. The book, which has been praised by the likes of Stephen Fry and Elon Musk, makes the case for “longtermism,” the view that positively influencing the long-term future—not just this generation or the next, but the potentially trillions of people still to come—is a key moral priority of our time. Through analyzing the risks of climate change, man-made pathogens, nuclear weapons, and advanced artificial intelligence, MacAskill has come to believe we’re living at a pivotal moment in human history, one where the fate of the world depends significantly on the choices we make in our lifetimes.

For many years EA, which is both

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