Whisky Magazine

AGAVE VS GRAIN

The on 8 June might have had the vague sound of a street-fight challenge: ‘Americans Will Spend More on Mezcal and Tequila This Year Than Whiskey.’ To a whisky insider, it reads like the financial media equivalent of, ‘Come at me, bro.’ The piece was a report on the new data released by IWSR Drinks Market Analysis, the leading authority on data and analysis on the global alcohol market.

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