There’s just something about a cowboy. The sensuality is undeniable. Maybe it’s the hat? Or the attitude. Perhaps the way the wide-open road weathers you. Or the haunted resilience? You look into those eyes and can’t help but wonder what they’ve seen. The bootjean combo? Or maybe it’s the fearlessness, the willingness to go down the path less trodden. Cowboys are just sexy.
“There is something very gay about the imagery of it,” country star Orville Peck says. “I mean, chaps and cowboy hats are definitely something you see in daddy bars and Pride parades.” And he would know.
The yeehaw agenda, featuring the Old West aesthetic, has become a trend in pop culture over the past few years. Celebrities like Cardi B and Diplo have brought the hats and the boots to performances, runways, and red carpets all over the world. Lil Nas X strutted in neon pink bondage cowboy at the Grammys, Beyoncé incorporated the look into her Ivy Park collection, and was even rebooted on television. And now Peck — the masked, mostly anonymous, award-winning country singer-songwriter — is roping and wrangling new audiences night after night, performing on stages across the U.S. and Canada. He is in fact
