MotorTrend

2023 Genesis GV60

adge engineering used to carry negative connotations. Automakers churned out near-identical cars, charging more for the “luxury” versions while cutting corners on true quality. The practice was largely abandoned years ago, though, in favor of “brand engineering”—sharing much of what you don’t see and very little of what you do—in order to create myriad vehicles with decidedly different

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