911 & Porsche World

THE PRICE TO PAY

Despite economies being subjected to turmoil because of the Great Recession, Brexit, the pandemic and international conflict, classic and modern-classic automotive auction market trends have defied expectation during the course of the past decade. To find out how the Porsche sector has performed in this space since 2012, we spoke to representatives from several high-profile auction houses and asked them to reveal what they’ve witnessed during the past ten years, not only from a general Porsche sales perspective, but also how different Porsche models have fared against one another. We also asked them to pinpoint the ‘ones to watch out for’ and where the Porsche auction sales market might be heading as we look set to dive head-first into a cost-of-living crisis and a return to recession.

“The first thing to take note of is how, from 2012 to 2022, the marketplace for Porsches has grown from a marque enthusiast-driven space to one with much broader appeal, ” says Gooding & Company’s Hans Wurl, a man formerly responsible for the care, procurement and sales of vintage European and American historic race cars for a prominent private collection in the Pacific Northwest. “Spurred on by Porsche’s own relentless offering of special and sometimes limitedproduction models, the brand has become synonymous with not only high-quality sports cars, but also collectability and appreciation. Gooding &

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