Curious orange
While Kamal Patel was probing through the reams of user data on examine.com – a website that calls itself “the internet’s largest database of nutrition and supplement research” – before a planned revamp later this year, he discovered that the most searched-for supplement on the website was curcumin, a distinctive yellow-orange chemical that is extracted from the rhizomes of turmeric, a tall plant in the ginger family native to Asia.
Patel concluded that this was probably because of curcumin’s purported anti-inflammatory properties. “An astounding number of people experience inflammation or have inflammation-related health conditions, and curcumin and fish oil are two of the most researched supplements
You’re reading a preview, subscribe to read more.
Start your free 30 days