“Friendships and money don’t mix.” Well, the five buddies behind Dude Perfect, whose YouTube channel is one of the platform’s most successful ever, used to hear it, too—. “The reality was we could either try it or bail,” says Cory Cotton about their initial discussions on starting the business. “I think we knew that it would be hard, but we had to give), joining the ranks of earlyish YouTube titans like “David After Dentist” and “Charlie Bit My Finger!” Over the next four years, the fivesome amassed more than a million subscribers as clips from their videos made the rounds on ESPN shows.
