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    Technology is Shaping the Future of Streaming Services

    May 01, 2022 4 minutes
    by Toulika Das

    The media and entertainment (M&E) business has always been shaped and altered by technological advancements, and this trend is expected to continue. Over the top, (OTT) platforms such as Netflix and Amazon Prime are taking the lead in providing online streaming services for paid viewers.

    In this article, we will look at how technological advancements are leading to consolidation in M&E companies, how it affects business practices, and where we go after that with the substantial changes in the streaming industry.

    The TV and video industry is very flexible and characterized by a large range of factors, including digitization, growing market offerings, and competition by digital businesses. Furthermore, in the age of video-on-demand and

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