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  • GP Racing UK

    STRAIGHT TALK

    Apr 07, 2022 2 minutes
    MARK GALLAGHER

    @_markgallagher

    IT’S MONEY, BUT NOT AS WE KNOW IT…

    If 2022 did not already feel like a new era in F1, spare a thought for us sponsorship watchers.

    I’m talking about the tidal wave of blockchain, cryptocurrency and non-fungible token (NFT) deals that have been announced in recent months.

    Blockchain, the underlying technology behind the rise

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