The English chintz tradition
Apr 05, 2022
3 minutes
Anyone who remembers ‘Chuck out your chintz’ – the advertising slogan put about by Ikea in 1996 – will recall how advocates of minimalist interiors adopted it as their catchphrase. True, some rooms were still overdecorated with conspicuous window treatments, but chintz was not to blame. This particular floral textile has been hard-wired into the English psyche since the 17th century; flowers are loved in the garden and keep returning to decorate the interior just
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