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  • 3D World

    Top tips for animating a promo video

    Mar 29, 2022 4 minutes

    Germany-based production company Mondlicht Studios teamed up with Rhubarb Agency to create a promo video for the third season of Netflix crime drama Narcos: Mexico . Displayed in Times Square, New York, the video gained much attention due to its unique design and thoughtful animation. 3D World contacted the team to find out more about the production, and gain some expert tips on the animation process.

    1. INVEST TIME INTO ESSENTIAL DETAILS

    The project began with the idea of ​Rhubarb Agency to make a poster for the third season of in the form of unusual lettering resembling a weapon. Maksym Khirnyy, concept artist and art director at Mondlicht Studios, found inspiration in the Mafia’s weapons and Latin

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