Auto Express Magazine

JOINT EFFORT

Richard_Ingram@autovia.co.uk

@rsp_ingram

CREATING a genuinely global car isn’t without its challenges. Many manufacturers have tried, some have failed; one size often doesn’t fit all, and finding the right balance can be tricky.

The new Nissan Ariya is one of these global cars – it’ll be built in Japan and sold largely unchanged around the world. But European tastes can be different to those of Asian or American customers, so how do you go about creating a car suitable for such a range of requirements? We

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