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  • Beijing Review

    CATERING TO NEW DEMAND

    Mar 24, 2022 4 minutes
    By Li Nan

    The past two springs, Chen Xianghong tried cheering up his team, saying the worst for tourism had passed and better times were coming soon. But, given the current pandemic situation, they’d just have to hang in there a little longer.

    Chen is vice president of the China Tourism Association (CTA). He is also president of Dingdu Group, a tourism management company that runs two scenic spots—one is Wuzhen in Zhejiang Province, the other WTown in Beijing. Over the past two years, COVID-19 resurgences have forced the destinations to close from time to time, making it impossible for Chen and his team to predict when they will

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