Guiding a wine farm through the tough times

According to Vinpro’s ‘Impact of COVID-19 on the wine value-chain survey’ conducted in July 2021, 58% of the 549 respondents indicated that their businesses would have to make drastic changes to overcome the current challenges, while 22% said they probably wouldn’t survive. What do you think about this?

Rising input costs and competition are forcing farmers across the board to use economies of scale to survive financially. Small farming enterprises are in effect being bought out by larger businesses, which, in turn, are getting bigger and bigger.

COVID-19-related trade restrictions not only caused a loss of income, but the increased financial pressure accelerated the trend towards greater economies of scale.

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