HOW IT WORKS
The capital required to produce each volume is raised on crowdfunding platform Kickstarter, and 100 per cent of the profit from book sales is donated to projects supporting the featured species. Every £1 raised through Kickstarter has translated into donations worth £1.30.
Almost 200 of the world’s best wildlife photographers have now donated images for use in the six books, and more than 32,000 copies have been sold to date, with most volumes being