First Crop Coffee was founded by Tony Strickett and Celina Lazarus to support coffee growing communities and provide roasters with a visible supply chain and connection to their growers.
“Celina and I started First Crop Coffee because we wanted to do what everyone says they do, which is to help farmers,” Tony says.
“We wanted to do something that wasn’t about Celina and I, that wasn’t about First Crop Coffee, but was about us finding producers and roasters to work with who value an equitable trade.
“We want producers to increase their yield because the more that they produce, the more money they can make. So we don’t buy coffee