Amazon is primed to make money from Alexa some how, warns Jon Honey ball

It’s hard to see how Amazon makes any money from Alexa. Of course, it sells all the Echo hardware with Alexa enabled on it, but these come at a set of keen price points. I’m sure there’s also some sort of developer integration licence fee, whereby third parties can embed Alexa within their products. But is this going to generate a large amount of money? I think not.

Then there are Alexa apps, or “skills”, which allow you to connect devices to your Alexa system.