“Partner sand IT journos are two tribes that live incompletely different worlds”
My very last trip pre-lockdown was to see Acronis, in Schaffhausen, Switzerland. My first post-lockdown trip, in late November 2021, was to see… Acronis, in Schaffhausen, Switzerland. The agendas for the two events could not have been more different. Last time it was all quantum theoretical research; this time the main topic was ransomware and the arrival of a new CEO in Patrick Pulvermuller.
We get sent lots of “changing of the guard” releases and invites such as this, and traditionally we’re pretty aloof about them. The rules about what people can say in companies about “the future” are both strict and widely observed, so the conversations with Pulvermuller were more about the topics in the outgoing CEO’s speeches, not about his.
The outgoing gentleman I have mentioned before: Sergey Belousov. He is not a man who is overly bothered by regulations about forward-looking statements.
We all came across Acronis in the late 1990s or early 2000s as a neatly coded but sometimes peculiarly behaved Windows machine image backup utility. Belousov can trace out a
