NEW BEGINNINGS

Greg LeMond’s bike-building career started when he produced a carbon-framed bike back in 1990 and rode his eponymously named bike for Team Z in the 1991 Tour. Eventually LeMond Bicycles became part of the Trek group (reportedly netting the Wisconsin company in excess of $100 million). The partnership lasted for 13 years but sadly ended in acrimony, when Trek seemingly backed the wrong horse (Lance Armstrong) in a dispute, after Greg was outspokenly critical about the state of professional road racing, specifically doping. Since those troubled times, LeMond has been behind a smart trainer (the pro-Tour-teambacking LeMond Revolution trainer) and had a partnership with high-end French carbon bike maker Time back in 2013, building beautiful and exclusive models bearing the LeMond name.

CARBON FOR DECADES

A pioneer of carbon fibre back in the ’90s, Greg has continued to be involved with the black stu and established LeMond Composites