Octane Magazine

Caroline Cassini

BEING ON THE WEST COAST, I’m usually up by 5am checking and answering emails. Working closely with The Market in the UK, I have to make sure I get things there by the end of their working day. We’re very lucky because they have an established platform and website. It’s really about how we get the word out in the States, ready for when The Market goes live here on 24 January. I think people here are comfortable buying cars online. During the pandemic, they got used to buying cars sight unseen.

I grew up immersed in the car world as hooked on cars. The bug never goes away.

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