BBC Wildlife Magazine

Animals aren’t goodies and baddies – that’s the problem

SN’T IT ABOUT TIME THAT WE, AS A SOCIETY, STOPPED THINKING of some creatures in a positive”). And what I struggled to get my head around is the concept that the biggest threat to sharks is their image as man-eating maniacs. , it seems, has a lot to answer for. But, as he told me, if there’s a solution to their fate, then it may well lie in a simple image makeover. Could it be that Instagram and social media influencers hold the key to a fundamental shift in fortune for these beautiful animals, which have survived for maybe 500 million years? Steve thinks so, and he did a great job persuading me. So let’s join the revolution and spread the love for sharks on land, in the sea and, most importantly, online. Dive in!

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