Business Today

DRESSED FOR SUCCESS

THE SUBTLE ART OF conveying authority and competence through clothing and accessories, also known as power dressing, was amongst the casualties of Covid-19, with tailored jackets and dresses getting jettisoned for tracksuits and athleisure, at least waist down. But with workplaces reopening, women are now ready to ditch the loungewear and dress the part again.

Of course, power dressing was under assault even before the pandemic, with Steve Jobs’ black turtleneck and jeans, and Mark Zuckerberg’s T-shirt and jeans leading the charge. As millennials and Gen-Z populated new economy, companies saw no need for them to dress up. The big surprise, however, was

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