The Commercial Communication Council again celebrated the country’s most effective marketing campaigns via a virtual event at this year’s Effie Aotearoa Awards in association with TVNZ.
Of the 13 Golds awarded, four were taken out by Clemenger BBDO Wellington and OMD Wellington for their work with the New Zealand Government for ‘Unite Against Covid-19’ and the New Zealand Human Rights Commission on ‘Voice of Racism’. New Zealand Human Rights Commission also took out Most Effective Client of the Year for 2021, while Clemenger BBDO Wellington won the Hardest Challenge Award for New Zealand Government’s ‘Unite Against Covid-19’.
Impressively, OMD directly contributed to 16 awards on the night. 12 of those awards coming from Wellington with sister
