Brazil’s Blue Sitting Room
Nov 01, 2021
3 minutes
By Flavio Araujo
Assis Chateaubriand was the Brazilian equivalent to William Randolph Hearst. Brazil’s very own Citizen Kane—a media mogul with an extraordinary talent for self-promotion and generating controversies—founded and directed some of the largest media platforms in his country, including thirty-four newspapers, thirty-six radio stations, eighteen television stations, a news agency, and one weekly magazine. He earned himself the nickname “king maker” by making and breaking the reputations of politicians. Chateaubriand also served as the Brazilian ambassador to the United Kingdom from 1957 to 1961.
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