IT’S A MAN’S WORLD
GAME ON
alenciaga recently embarked on a multi-faceted partnership with Fortnite, marking the first time the hugely popular cross-platform online game has collaborated with a luxury brand. The first results of the tie-up are virtual outfits, known as skins in gaming parlance, which are made available through a virtual Balenciaga storefront in the game. The pieces include backpacks and sneakers as well
