HOW TO RUN A SEASONAL BUSINESS
my Swann’s burgeoning heirloom Christmas decoration enterprise has tapped into a demand for authentic, unique pieces that will be treasured by her customers year after year. But while a strong USP is essential for any business, one that is tethered to a seasonal theme brings particular challenges that need to be addressed to ensure), it’s vital to use the entire year to plan strategically. Here are some key points.
