Branding reimagined with real-time graphics
Nov 02, 2021
4 minutes
The classic ‘more for less’ dilemma in brand design has crunched budgets and crushed creative talent for years. It exhausts artists and eats away at the important time needed to actually be creative. At BUCK, we believe we have the solution. We are pioneering the concept of real-time branding.
Designers working with brands have a seemingly impossible task before them: as the number of platforms expand, we have to produce an increasing number of assets in a widening range of formats, ensuring that we maintain high brand identity standards across all channels.
We’ve reached an inflection point where real-time technology can enable new forms of production and creative expression while
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