PLAYBOOK FOR THE FUTURE
Battling the pandemic has been a consuming feeling that everyone dealt with in the past two years. Grief from death news, raging political disputes, overcharged anxiety from several issues, unfiltered indifferences for other people, the list goes on. We suffer daily from fear and sadness amplified by these unmanageable negative energies that thoroughly influence our lives. The world in chaos has negative impacts but is also a gateway towards design and innovation.
In ACIIID, we have been investigating some of the major drivers and key trends that are consistently impacting the contemporary design and creative industry.
An unusual turn of events has led to a change and progression of habits in global consumerism as well as contemporary design. Eco-tourism, virtuality, self-expression, safety, youth culture, racism, and climate change are continuously driving the ever-changing world--creating confusion to which should be primarily considered by innovators. Most of what drives our world today is focused on resiliency and reaction towards a specific problem, such as the pandemic and other major crises.
Emotions predominantly
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