WEIGHT of the world
As soon as you step into the Deadly Ponies HQ in Eden Terrace, you’re hit by the intoxicating scent of leather. “I can’t even smell it anymore,” says Liam Bowden, the co-founder and creative director of the brand who has been working with leather since his art school days. The modern space has an industrial feel, yet it’s juxtaposed with wooden furniture sourced from a secondhand store in Thailand, providing a sense of earthiness and grounding. I’m led into the boardroom where I sit with Bowden and his partner in life and work, co-founder and CEO Steve Boyd, and we immediately get down to the big topics: their endeavour to become the world’s most ethically responsible handbag brand. It’s an audacious goal and one it seems they’re on track to accomplish.
“We make a sustainable product, and we’re on track to being certified as carbon zero this year,” says Boyd. “I guess we wanted, like so many businesses now, to be a bit more holistic in terms
