Q What key qualities set Cedar Rose apart and will help guide the company through this uncertain future?
A I’m proud to say that Cedar Rose is a proactive, dynamic, innovative and agile business. For the past 20 years, my team has gathered and transformed data while building quality, reliable credit and compliance solutions for our customers. We love being provocative market disruptors by merging hard-to-reach data with artificial intelligence and machine learning to create new markets and services. We will keep investing in top-end translation technology and data standardisation to give us a unique multilingual, multifunctional database covering the Middle East, Africa and Asia. All this means we offer accurate global coverage for automated credit and compliance assessments.
This combination of innovation, future thinking and agility along with years of experience – including coping through several regional disasters – gives Cedar Rose the edge it needs to survive and thrive after this unprecedented global crisis.
Q Has the Covid-19 pandemic made it more difficult for Cedar Rose to collect data and identify trends?
A Like most companies, we had to adapt. Cedar Rose has offices and people working remotely around the world. A large percentage of the team were based in Lebanon, which was suffering from street protests long before the pandemic started. So, they were accustomed to working from home already. Our Business Continuity Committee was regularly discussing crisis plans and preparing for disaster recovery. Robust forward planning and preparation has protected us through many crises including the 2006 war in Lebanon, lengthy power outages in Cyprus in 2011 and the economic crisis in 2013 – to name a few. We were prepared for the worst and had a
