Ultra-luxury is all a matter of culture. Products and services from this sector are synonymous with long-lasting values, unrivalled heritage of time-honoured craftsmanship and creative mastery. In a recent study of contemporary luxury, the philosopher and sociologist Yves Michaud says that luxuries effectively signify rarity, cost, change, transformation, expenditure, distinction, excess... and, we should not forget, pleasure. As desirable
WELLBEING AS WEALTH
Jun 30, 2021
2 minutes
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