The artisan appeal

Do you feel it? There’s something in the air… something that’s spreading hope and humanity, along with an appreciation of the world around us. You could say it’s a new positivity. We’re talking about how – as consumers – we’re beginning to edge away from cheap, mass-produced items to more mindful purchases. We are falling back in love with the crafted, the artisanal, the handmade – and using such pieces to create homes with heart.

‘An overload of cheap, mass-produced items and the wide availability of superfast shipping has led consumers to think more mindfully about their consumption,’ says Kate Usher, senior consultant at TrendBible (). ‘You can also trace this back to the likes of Marie