Porsche Taycan Performance Battery Plus

Imbuing something as clinical as an EV with a genuinely engaging character is a remarkable feat

Gareth Dean

A stellar entry-point into EV mobility from a phenomenal brand

Nikesh Kooverjee

A sublime machine, the Taycan could just sway the most ardent EV deniers

Marius Boonzaier

“Selectrified”. On the face of it, this two-word tagline for Porsche’s first EV may look like the sort of marketing speak that initially wows when flashed across promotional videos of the Taycan spearing along a cityscape … only to fade into shortattention-span insignificance. When you look at those words in isolation – soul, electrified – they speak of both the significance of what Porsche is trying to achieve by going the EV route and the challenges it faces in doing so. Not just from a public still deeply entrenched in a culture of internal combustion motoring, but also from the dizzying benchmark set by its existing