MAXIM Australia

The Prop Drug Lord

As a former graffiti artist and public relations expert, you could say Alec started his career in guerrilla marketing from an early age. An entrepreneur at heart, he owns a number of businesses in Sydney including the Craze Collective, a network of content creators and artists. Having turned his passion for public art into an avenue to create social change and in particular advocate for drug reform policy in Australia. These days he is the go-to guy for any drug-related props in the

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