Neckties Are the New Bow Ties

As America struggled to recover from a global pandemic, a shattered economy, and record unemployment levels, headlines despaired: “NECKTIES DOOMED.” Men were “slashing their clothing bills” to retailers’ chagrin, the Associated Press reported. Those who continued to wear ties were downgrading from colorful, expensive silk to plain, cheap cotton. The year was 1921, and reports of the tie’s death were premature, to say the least.

A century later, as Americans begin to emerge from another financially devastating pandemic, another rash of headlines is predicting the tie’s imminent demise. Last fall, , “Is This the End of the Tie?” More recently, , “Will Ties Ever Be Relevant Again?” For more than a year, many men who once felt bound to wear ties have shown up on Zoom each day wearing polos or even T-shirts. Now that they have tasted freedom from the necktie—and have seen their colleagues, clients, and bosses doing the same—how can they