THE RISE OF THE SOFT BOY
Jul 12, 2021
2 minutes
he state of menswear has come a long way since the days of the beefcakes immortalised in Versace campaigns by Bruce Weber and the neo-Greek gods Tom Ford sent down his Gucci runway in the 1990s. It’s also a far cry from the template set by the Pitti Peacocks in the late 2000s with their three-piece suits and double monk strap
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