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  • Fishing World

    ABU GARCIA: FOR LIFE

    Jul 05, 2021 3 minutes
    By Scott Thomas

    In business, very few companies celebrate a 100 year anniversary; it’s a major milestone. Products are the same. Very few are truly built to last and withstand the true test of time.

    Swedish-born Abu Garcia has defied the odds on both accounts with a innovative business and a large range of products that are built to last.

    This year, 2021, Abu Garcia celebrates its 100th anniversary. The company has a fascinating history, some of which we’ll describe below.

    Most Aussie fishos have owned an Abu reel. Depending on your age and fishing styles,

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