Covering ALL BASES

What is foundation?

Think of it as real-life Photoshop. The hallmark of a good foundation choice is when you can barely see it but people keep asking you whether you’ve just come back from that 10-day yoga retreat.

The science behind foundation has progressed in leaps and bounds. Gone are the days of cakey face paint that smells like the inside of your grandmother’s handbag. Formulas have become increasingly refined, and skincare ingredients are being added – most foundations can now moisturise and protect as well.

To find the perfect foundation for you, there are a couple of key terms that can help. ‘Coverage’ refers to the amount of pigment in the