Punch to the glut

While understanding Liberty’s financial desire to increase revenues by staging 23 F1 World Championship events in one year, it seems to me they have failed to consider the negative effect this may cause. Arguably, even 20 GPs are two too many. Exclusivity often defines an image. Dilute this and you potentially risk a devaluation of brand value and prestige. It pays to keep devotees hungry for more.

I suspect, with a race almost every other weekend and a number back to back between late March and mid-December, the dedicated TV audiences worldwide will find it