FASHION IN THE DIGITAL AGE: READY-(NOT) -TO-WEAR
May 01, 2021
3 minutes
NELANDRI NARIANAN nelandri.narianan@inl.co.za
THE FABRICANT
IN A WORLD overrun by influencers, punch-drunk on social media and slavishly led by trends, it is little wonder there are now people willing to pay big money for literally nothing – just to be part of something.
Put on your 3D-glasses, we’re about to enter the world of digital fashion, the latest trend setting frocks on fire in the fashion industry.
Sans any tangible couture in the traditional sense – think actual clothes
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