MOMENTS
Ideally, in more offline than online activities, we’re the type of people that like to get sucked in.
Instagram’s core appeal is that its inherent nature is at its best for capturing single moments or playing and re-playing slender slices of activity. We may blink, but can’t look away from the rolling visual. For board sports, this has provided a very powerful platform for the world’s most talented riders to quickly and simply exhibit why they
