NATE NANZER PHIL RAMPULLA
How did the process of setting up a virtual concert with Travis Scott start?
Travis had been a fan of for a long time, and that stream with Ninja and Drake and Juju and Travis was the beginning of it all. And when we know we have a fan in place, somebody who’s just really passionate about our brand, and we’re passionate about their brand, it just kind of grew as a narrative. It all comes
